- 有效记录 — 每人一条可计奖励的上传，也是买家付费的那条。 Valid records — one reward-eligible upload per person, and the row the buyer pays for.
- 其他记录 — 同一人账上另外的上传，存在，但不计费、不发积分。 Other records — extra uploads on the same account. They exist, and they are not billed or paid.
- 贡献者 — 一人一条有效记录。推荐节点不在这一列里，他们的钱已经含在出账中。 Contributors — one account per valid record. Referral nodes are not in that column. Their share is already inside outflow.
- 推荐只有一层 — 30,769 名贡献者各有一个上级，就是同行业的推荐节点。18 个节点自己没有上级。一笔推荐费整笔记给这个节点，不往上再分。 One referral level — each of the 30,769 contributors has one upline, a referral node in the same category. The 18 nodes have no upline of their own. The whole referral fee goes to that node. Nothing is split further up.
- 充值不是收入 — 采购款从买家钱包扣出。充值发生在第一笔采购之前，留在钱包里的余额以后还能用。平台收入是已付采购单。毛利是进账减去贡献者和那一个节点的积分。 A top-up is not revenue — purchases are withdrawn from the buyer’s wallet. The deposit lands before the first purchase, and any remainder stays available. Platform revenue is the paid purchase order. Gross profit is inflow minus the points paid to the contributor and to that one node.
DataDance
内部分享 · 2026 年 10 月 3 日 Internal note · 3 October 2026
2026 收入账本，以及用户分润 2026 revenue book, and what users were paid
测试环境上的一本案卷，叠在更早的数据包订单上面。进账 $311,560.61 是七家广告公司经商家端付给 DataDance Official 的采购款，这是平台收入。出账 $208,410.52 是发给贡献者和他们唯一一个上级节点的积分，1 积分 = $0.01。推荐只有一层，没有第二级、第三级。同品类的第二张单按再次授权记：用户奖励照发，节点不再拿第二次。买家在第一笔采购之前已经充值。五家充入的金额和后来的采购相同，余额为 0。BlueFocus 充了 $140,000，还剩 $24,213.00。Uncle Media 充了 $80,000，还剩 $20,371.62。充值是钱包里的预付款，不是收入。9 月 30 日有 $2,000 积分兑换成 Amazon 和 Apple 礼品卡，不是第二笔成本，也没有把当月积分全部兑完。 A worked example on the test environment, sitting on top of the older pack orders. The $311,560.61 inflow is what seven advertising agencies paid DataDance Official through the merchant desk. That is platform revenue. The $208,410.52 outflow is points issued to contributors and to their single upline node, at $0.01 per point. Referral is one level deep. There is no second or third level. A category’s second order is a reauthorization: the contributor is paid again, and the node is not. Each buyer topped up before the first purchase. Five agencies deposited exactly what they later spent, so the wallet balance is zero. BlueFocus deposited $140,000 and still has $24,213.00. Uncle Media deposited $80,000 and still has $20,371.62. A top-up is prepaid wallet cash, not revenue. On 30 September, $2,000 of points were redeemed as Amazon and Apple gift cards. That is not a second cost, and it does not cash out the month.
商家端在 business.datadance.ai。同一套说明还在 产品更新 和 报价。跟这七家谈签字用的框架协议和确认单在 采买合同。 The merchant desk is business.datadance.ai. The same brief set also has the product update and the quote. The framework and confirmations for signing with these seven agencies are on the purchase contracts page.
$311,560.61
进账 · 31 笔已付采购单
Inflow · 31 paid purchase orders
$208,410.52
出账 · 积分发给用户
Outflow · points issued to users
$103,150.09
毛利 · 33.1%
Gross profit · 33.1%
01
账本怎么读 How to read the book
4 月到 9 月。1 月到 3 月没有这本账。订单数、笔数和金额尾数故意不齐：有的月份两张单，有的月份八张。单价里既有整数，也有带分的。首次获取的毛利大约 24%。再次授权的单落在 53% 到 56%。两种单混在一个月里时，月毛利率在 24% 到 38%。 April through September. January through March are empty in this book. Order counts, record counts, and cent endings are uneven on purpose: some months have two purchase orders, one month has eight. Unit prices mix even dollars and cents. A first acquisition margins about 24%. Reauthorization orders land between 53% and 56%. A month that mixes both sits between 24% and 38%.
02
按月 By month
4 月只有电商和酒旅。汽配从 5 月开始。建材跳过 4 月和 7 月。同一行业的第二张单（订单号以 -2 结尾）是再次授权：贡献者仍拿 $3–$5，推荐节点不再发一次，这张单的毛利率在 50%–70%。 April is only e-commerce and travel. Automotive starts in May. Building materials skips April and July. A category’s second order, the one whose number ends in -2, is a reauthorization: the contributor still receives $3–$5, the referral node is not paid again, and that order’s margin is 50%–70%.
| 月份Month | 订单Orders | 有效记录Valid | 其他记录Other | 贡献者People | 进账Inflow | 出账Outflow | 毛利Profit | 毛利率Margin |
|---|---|---|---|---|---|---|---|---|
| 2026-04 | 2 | 1,252 | 2,252 | 1,252 | $12,646.37 | $9,609.36 | $3,037.01 | 24.0% |
| 2026-05 | 5 | 1,894 | 3,979 | 1,894 | $19,508.18 | $13,475.91 | $6,032.27 | 30.9% |
| 2026-06 | 6 | 3,637 | 8,367 | 3,637 | $36,194.64 | $25,807.32 | $10,387.32 | 28.7% |
| 2026-07 | 3 | 3,527 | 5,643 | 3,527 | $35,983.09 | $26,681.57 | $9,301.52 | 25.8% |
| 2026-08 | 7 | 8,886 | 21,327 | 8,886 | $88,871.52 | $58,980.93 | $29,890.59 | 33.6% |
| 2026-09 | 8 | 11,573 | 21,987 | 11,573 | $118,356.81 | $73,855.43 | $44,501.38 | 37.6% |
| 合计Total | 31 | 30,769 | 63,555 | 30,769 | $311,560.61 | $208,410.52 | $103,150.09 | 33.1% |
两种毛利 Two margins
首次获取 21 张单，进账 $220,563.36，出账里含推荐费，毛利 $53,226.86，毛利率 24.1%。再次授权 10 张单，进账 $90,997.25，只付贡献者 $41,074.02，不再付推荐节点，毛利 $49,923.23，毛利率 54.9%，落在 50%–70%。收入总额没有因为这次区分而改变。 Twenty-one first-acquisition orders took in $220,563.36. Their outflow still includes the referral share, so gross profit is $53,226.86 and the margin is 24.1%. Ten reauthorization orders took in $90,997.25, paid contributors $41,074.02, and paid no referral node. Gross profit is $49,923.23, a 54.9% margin, inside 50%–70%. Splitting the two did not change total revenue.
| 再次授权Reauthorization | 进账Inflow | 贡献者Contributor | 毛利Profit | 毛利率Margin |
|---|---|---|---|---|
| PO-RB-202605-ECOM-2 | $3,201.71 | $1,410.28 | $1,791.43 | 56.0% |
| PO-RB-202606-ECOM-2 | $4,161.05 | $1,937.49 | $2,223.56 | 53.4% |
| PO-RB-202606-TRAVEL-2 | $3,500.06 | $1,631.25 | $1,868.81 | 53.4% |
| PO-RB-202608-ECOM-2 | $12,869.97 | $5,898.16 | $6,971.81 | 54.2% |
| PO-RB-202608-TRAVEL-2 | $8,763.85 | $4,015.88 | $4,747.97 | 54.2% |
| PO-RB-202608-BUILD-2 | $10,340.75 | $4,740.77 | $5,599.98 | 54.2% |
| PO-RB-202609-ECOM-2 | $18,478.79 | $8,227.12 | $10,251.67 | 55.5% |
| PO-RB-202609-TRAVEL-2 | $11,342.34 | $5,049.70 | $6,292.64 | 55.5% |
| PO-RB-202609-AUTO-2 | $9,276.42 | $4,129.76 | $5,146.66 | 55.5% |
| PO-RB-202609-BUILD-2 | $9,062.31 | $4,033.61 | $5,028.70 | 55.5% |
| 10 张再次授权10 reauthorizations | $90,997.25 | $41,074.02 | $49,923.23 | 54.9% |
03
买家 Buyers
七家广告公司。蓝色光标是全年电商主客户。Uncle Media 是上海昂克，买的是酒旅。思美在杭州，买汽配。其余是上海和北京的数字广告公司，接的是加单和建材。每家在第一笔采购前有一笔银行充值。Simei Media、Hylink、Joy Media、Leo Digital、Inly Media 充入的金额与采购相同。BlueFocus 和 Uncle Media 按整数多充，余额留在账上。 Seven advertising agencies. BlueFocus is the standing e-commerce client. Uncle Media, Shanghai, buys travel. Simei Media, Hangzhou, buys automotive. The others are Shanghai and Beijing digital agencies taking the extra batches and building materials. Each one made a bank top-up before the first purchase. Simei Media, Hylink, Joy Media, Leo Digital, and Inly Media deposited the same amount they later spent. BlueFocus and Uncle Media deposited a round sum, and the remainder is still on the wallet.
| 买家Buyer | 城市City | 买的是什么What they buy | 订单Orders | 采购Spent | 充值Top-up | 余额Left |
|---|---|---|---|---|---|---|
| BlueFocus | 北京Beijing | 电商，全年主单E-commerce, the standing book | 8 | $115,787.00 | $140,000.00 | $24,213.00 |
| Uncle Media | 上海Shanghai | 酒旅Hotel and travel | 6 | $59,628.38 | $80,000.00 | $20,371.62 |
| Simei Media | 杭州Hangzhou | 汽配Automotive | 4 | $39,393.40 | $39,393.40 | $0.00 |
| Hylink | 上海Shanghai | 建材Building materials | 4 | $29,070.66 | $29,070.66 | $0.00 |
| Joy Media | 上海Shanghai | 下半年加单Later-year extra batches | 3 | $28,679.48 | $28,679.48 | $0.00 |
| Leo Digital | 上海Shanghai | 第二批加单Second batches | 4 | $27,767.30 | $27,767.30 | $0.00 |
| Inly Media | 北京Beijing | 年中两张试单Two mid-year orders | 2 | $11,234.39 | $11,234.39 | $0.00 |
| 合计Total | 31 | $311,560.61 | $356,145.23 | $44,584.62 |
04
9 月 30 日礼品卡兑换 Gift-card redemptions on 30 September
8 笔 Amazon 订单，137 张卡，合计 $2,000。400 名贡献者各用 500 积分（$5.00）兑入这些卡：$5 一张卡一个人，$15 三个人，$25 五个人，$50 十个人。这是已经发出的积分里兑掉的一部分，不是在出账之外再记一笔，也没有把 9 月积分全部兑完。 Eight Amazon orders, 137 cards, $2,000 in total. Four hundred contributors each put in 500 points ($5.00): one person for a $5 card, three for $15, five for $25, and ten for $50. This is a portion of points already issued, not a cost on top of outflow, and it does not redeem all of September.
| Amazon 订单Amazon order | 卡Cards | 张数Cards | 兑换笔数Redemptions | 金额Amount |
|---|---|---|---|---|
| 112-0809542-3584210 | Apple $15 × 6; Amazon $5 × 1 | 7 | 19 | $95.00 |
| 112-6528194-3467423 | Amazon $5 × 5; $25 × 5; $50 × 1 | 11 | 40 | $200.00 |
| 112-0556493-2380248 | Apple $25 × 5 | 5 | 25 | $125.00 |
| 112-7629990-9669863 | Amazon $50 × 8 | 8 | 80 | $400.00 |
| 112-0156683-9802638 | Apple $50 × 5 | 5 | 50 | $250.00 |
| 112-7082878-6063459 | Amazon $5 × 40; $25 × 9; $50 × 1 | 50 | 95 | $475.00 |
| 112-6817699-4983407 | Amazon $5 × 1 | 1 | 1 | $5.00 |
| 112-7085393-2757848 | Amazon $5 × 40; $25 × 10 | 50 | 90 | $450.00 |
| 8 笔订单8 orders | Apple 16 · Amazon 121 | 137 | 400 | $2,000.00 |
05
仍留在账上的旧行 Older rows still on the books
这本 2026 案例没有清掉它们。8 月如果直接把成本行加总，会把 2025 年 12 月那包订单的 $205,609.29 也算进去。上面的月表不含这笔。 This 2026 example did not delete them. A raw August cost-line sum also picks up $205,609.29 from the December 2025 pack orders. The monthly table above leaves that out.
| 时间When | 是什么What | 笔数Count | 金额Amount |
|---|---|---|---|
| 2025-12 | 数据包许可，买家已付Data-pack licences, buyer paid | 20 笔已付20 paid | $5,156.00 |
| 2025-12 | 数据包许可，尚未付款Data-pack licences, still unpaid | 9 笔待付9 pending | $2,467.00 |
| 2025-12 | 数据包订单合计，含未付Pack order total, including unpaid | 31 | $8,517.00 |
| 2026-08 时间戳Aug 2026 stamp | 记在那 31 笔 12 月订单上的积分Points issued against those December orders | 31 条成本31 cost lines | $205,609.29 |
| 2026-09 | 更早的 DataNFT，已付Earlier DataNFT purchases, paid | 4 | $449.00 |
| 2026-07 | 更早的数据包上传，不在这些订单上Older data-pack uploads, not on these orders | 396,750 行396,750 rows | 383,681 人383,681 users |
06
用户一共拿到多少 What users were paid
出账 $208,410.52 全部进了用户积分。30,769 名贡献者各拿自己的数据费。推荐费只付给直接上级，而且只在首次获取上发，21,782 笔记到 18 个节点。这些节点没有自己的上级，所以没有第二层、第三层分成。礼品卡兑掉其中 $2,000，不再另发一次。 The whole $208,410.52 outflow landed as user points. Each of the 30,769 contributors is paid for their own data. Referral pay goes only to the direct upline, and only on a first acquisition: 21,782 rows, booked to 18 nodes. Those nodes have no upline, so there is no second or third share. Gift cards redeem $2,000 of that, and do not pay it a second time.
$140,848.17
30,769 名贡献者 · 59.6%
30,769 contributors · 59.6%
$67,562.35
18 个推荐节点 · 32.4%
18 referral nodes · 32.4%
$4.80
贡献者中位数 · 平均 $4.58
Contributor median · average $4.58
07
贡献者 Contributors
每人恰好 1 条计费数据。账上通常还有 1 到 3 条其他记录。上传数中位数是 3。钱在 $3.20 到 $5.00 之间，中位数 $4.80（480 积分），平均 $4.58（458 积分）。四个行业的人均和中位数一样。 Each person has exactly one billable upload, plus usually one to three other records. The median account has 3 uploads. Pay runs from $3.20 to $5.00. The median is $4.80 (480 points) and the average is $4.58 (458 points). All four industries share that average and that median.
一个人账上有几条数据 How many records sit on one account
| 上传Uploads | 人数People | 哪条发钱What is paid |
|---|---|---|
| 2 条 · 1 条计费 + 1 条其他2 · 1 paid + 1 other | 8,094 | 只付那条计费上传Only the billable upload |
| 3 条 · 1 条计费 + 2 条其他3 · 1 paid + 2 other | 12,564 | 只付那条计费上传Only the billable upload |
| 4 条 · 1 条计费 + 3 条其他4 · 1 paid + 3 other | 10,111 | 只付那条计费上传Only the billable upload |
贡献者的钱落在哪一档 Where contributor money sits
| 每人Per person | 人数People | 发出Paid |
|---|---|---|
| $3.00–$3.49 | 1,332 | $4,362.09 |
| $3.50–$3.99 | 3,741 | $14,055.85 |
| $4.00–$4.49 | 4,941 | $20,875.36 |
| $4.50–$4.99 | 8,162 | $38,589.87 |
| $5.00 | 12,593 | $62,965.00 |
| 贡献者合计Contributors | 30,769 | $140,848.17 |
头部不是某一个贡献者。12,593 人（41%）并列在 $5.00 的上限，一起拿走 $62,965。没有人高于这个数。 The head is not one contributor. 12,593 people, 41%, sit together on the $5.00 cap and take $62,965. Nobody is paid more than that for data.
按行业 By industry
| 行业Industry | 人数People | 平均Average | 中位数Median | 发出Paid |
|---|---|---|---|---|
| 电商E-commerce | 12,162 | $4.58 | $4.80 | $55,651.41 |
| 酒旅Hotel and travel | 8,224 | $4.58 | $4.80 | $37,646.62 |
| 汽配Automotive | 5,589 | $4.58 | $4.80 | $25,569.79 |
| 建材Building materials | 4,794 | $4.58 | $4.80 | $21,980.35 |
08
推荐节点 Referral nodes
关系只有两层：贡献者挂在节点下，节点上面没有人。推荐费只记在首次获取上，21,782 人。再次授权的 8,987 人仍挂在原来的节点下，但不再给节点发一次。节点平均 $3,753.46，中位数 $3,634.43，每个人头大约 $3.10。最大的是电商节点 1：2,392 人，742,004 积分，$7,420.04。最小的建材节点 4 有 339 人，$1,054.00。节点数仍是电商 6、酒旅 5、汽配 3、建材 4。 The tree is two layers. Contributors sit under a node, and the node has nobody above it. Referral pay is only on first acquisition, 21,782 people. The 8,987 people on a reauthorization stay attached to the same node, and are not paid to that node a second time. The node average is $3,753.46 and the median is $3,634.43, about $3.10 per paid person. The largest is e-commerce node 1: 2,392 people, 742,004 points, $7,420.04. The smallest, building-materials node 4, has 339 people and $1,054.00. There are still 6 e-commerce nodes, 5 travel, 3 automotive, and 4 building materials.
| 节点Node | 拿到推荐费的人People paid | 积分Points | 金额Paid | 每人Each |
|---|---|---|---|---|
| 电商 1E-commerce 1 | 2,392 | 742,004 | $7,420.04 | $3.10 |
| 电商 3E-commerce 3 | 1,982 | 614,336 | $6,143.36 | $3.10 |
| 汽配 1Automotive 1 | 1,871 | 580,867 | $5,808.67 | $3.10 |
| 酒旅 1Hotel and travel 1 | 1,765 | 555,264 | $5,552.64 | $3.15 |
| 电商 2E-commerce 2 | 1,588 | 492,153 | $4,921.53 | $3.10 |
| 汽配 3Automotive 3 | 1,567 | 485,769 | $4,857.69 | $3.10 |
| 酒旅 3Hotel and travel 3 | 1,475 | 464,193 | $4,641.93 | $3.15 |
| 汽配 2Automotive 2 | 1,244 | 384,859 | $3,848.59 | $3.09 |
| 电商 5E-commerce 5 | 1,188 | 368,364 | $3,683.64 | $3.10 |
| 酒旅 2Hotel and travel 2 | 1,176 | 358,521 | $3,585.21 | $3.05 |
| 建材 1Building materials 1 | 1,013 | 314,836 | $3,148.36 | $3.11 |
| 酒旅 5Hotel and travel 5 | 883 | 272,777 | $2,727.77 | $3.09 |
| 建材 3Building materials 3 | 846 | 263,324 | $2,633.24 | $3.11 |
| 电商 4E-commerce 4 | 792 | 245,400 | $2,454.00 | $3.10 |
| 建材 2Building materials 2 | 676 | 210,294 | $2,102.94 | $3.11 |
| 酒旅 4Hotel and travel 4 | 588 | 174,668 | $1,746.68 | $2.97 |
| 电商 6E-commerce 6 | 397 | 123,206 | $1,232.06 | $3.10 |
| 建材 4Building materials 4 | 339 | 105,400 | $1,054.00 | $3.11 |
| 18 个节点 · 首次获取18 nodes · first acquisition | 21,782 | 6,756,235 | $67,562.35 | $3.10 |